What is Email Scoring?
How Email Scoring Enhances Your Email Marketing Campaigns
- Improving email deliverability: By identifying and addressing issues that can negatively impact deliverability, email scoring helps ensure that your emails reach your intended recipients.
- Preventing spam: Email scoring can help you identify and eliminate factors that may trigger spam filters, reducing the likelihood of your emails being marked as spam.
- Enhancing email reputation: A good email reputation is essential for successful email marketing. Email scoring can help you improve your reputation by identifying and addressing issues that may be damaging it.
- Boosting email engagement: By ensuring that your emails are delivered to the inbox, you increase the chances of recipients seeing and engaging with your content.
Benefits of Using an Email Scoring
- Troubleshooting: Email server testers can help you identify and resolve technical issues that may be affecting your email deliverability, such as DNS errors or incorrect server configurations.
- Improving performance: By analyzing your email server's performance, you can identify bottlenecks and optimize settings to improve email delivery speed and reliability.
- Preventing spam: Email server testers can help you identify and address issues that may be causing your emails to be flagged as spam, such as using spammy keywords or failing authentication checks.
- Email deliverability: Overall, using an email server tester can help you improve your email deliverability by providing valuable insights and recommendations for optimizing your email setup.
Features: Email Scoring
- Detailed analysis: Email scoring services typically provide detailed reports that analyze various aspects of your email setup, including sender reputation, authentication records, content quality, and technical configurations.
- Actionable recommendations: Based on the analysis, email scoring services often provide actionable recommendations to help you improve your email deliverability and prevent spam.
- Easy-to-use interface: Most email scoring services have user-friendly interfaces that make it easy to conduct tests and analyze the results.
- Real-time results: Many email scoring services provide real-time results, allowing you to quickly identify and address any issues that may be affecting your email deliverability.
Deliverability Tools
Choose the best plan that fits your needs.
Basic
$49 / month
- 50 Email Scoring per month
- 50 Inbox Placement Tests per month
- 10 Blacklist Monitors per month (scanned every 12 hrs)
- 2 DMARC Monitor Domains per month
Advanced
$99 / month
- 100 Email Scoring per month
- 100 Inbox Placement Tests per month
- 20 Blacklist Monitors per month (scanned every 10 hrs)
- 5 DMARC Monitor Domains per month
- 250 Warmup IP Actions per day
Premium
$249 / month
- 500 Email Scoring per month
- 500 Inbox Placement Tests per month
- 50 Blacklist Monitors per month (scanned every 8 hrs)
- 20 DMARC Monitor Domains per month
- 750 Warmup IP Actions per day
Enterprise
$499 / month
- 1,500 Email Scoring per month
- 1,500 Inbox Placement Tests per month
- 250 Blacklist Monitors per month (scanned every 4 hrs)
- 250 DMARC Monitor Domains per month
- 2,500 Warmup IP Actions per day
FAQ & Answers
Here are some of the frequently asked questions (FAQs) about our email deliverability:
- What is email scoring?
Email scoring is a process used to evaluate the health and performance of an email server or domain. It analyzes various factors, such as sender reputation, email authentication, content quality, and technical settings, to assess the likelihood of emails being delivered to the inbox.
- How does email scoring work?
Email scoring services typically use a combination of automated tools and manual analysis to evaluate different aspects of your email setup. They may check for factors such as sender reputation, SPF, DKIM, DMARC records, content quality, and technical configurations.
- What are the benefits of using email scoring?
- Improved email deliverability
- Prevention of spam
- Enhancement of email reputation
- Boosting email engagement
- How can email scoring help me improve my email marketing campaigns?
- By identifying and addressing issues that can negatively impact deliverability, email scoring helps ensure that your emails reach your intended recipients.
- Email scoring can help you identify and eliminate factors that may trigger spam filters, reducing the likelihood of your emails being marked as spam.
- A good email reputation is essential for successful email marketing. Email scoring can help you improve your reputation by identifying and addressing issues that may be damaging it.
- By ensuring that your emails are delivered to the inbox, you increase the chances of recipients seeing and engaging with your content.
- What factors are considered in email scoring?
- Sender reputation
- Email authentication (SPF, DKIM, DMARC)
- Content quality (spammy keywords, excessive links)
- Technical settings (server configuration, DNS records)
- How can I improve my email scoring?
- Maintain a clean and up-to-date email list
- Authenticate your emails using SPF, DKIM, and DMARC
- Avoid using spammy keywords and excessive links in your email content
- Ensure your email server is properly configured and optimized
- Monitor your email deliverability and take action to address any issues
- What are some common email scoring issues?
- Low sender reputation
- Missing or incorrect authentication records
- Spammy content
- Technical issues with your email server
- How often should I check my email scoring?
It's recommended to check your email scoring regularly, ideally every month or two, to monitor changes in your email deliverability and identify any potential issues.